Inspired by Japan’s traditional straw sole sandals, the Havaianas brand was first launched in Sao Paolo back in 1962. Becoming increasingly popular throughout Brazil, the brand’s comfy and easy-to-wear flip-flops soon became the warm weather footwear of choice across the globe. Manufactured from high density rubber, Havaianas are both durable and practical available in an eye-pooping variety of shades and colour combos. During the 1994 World Cup, Havaianas introduced the Brazilian flag flip-flop adding to the brand’s huge success and reminding us what the South American label are famous for – iconic and quality shoes that promise to stand the test of time.